for agencies and founders

Sell the product. We’ll build it.

You already know what your clients will pay for. What you don’t have is six months and a development team. We build it under your name, ship it to your clients, and stay invisible.

01

White-label means your name on it. All of it.

Your brand, your domain, your pricing, your client relationship. We don’t appear in the product, the invoices, or the support inbox unless you want us to.

You bring the client

Or the idea. Tell us what you’ve promised and what it needs to do. If the promise is bigger than the budget, we’ll say that before you sign anything.

We build it branded

Your logo, palette and domain from the first commit. You review it on a private link and forward that link to your client as your own work.

You deliver and invoice

You set the price and keep the margin. We bill you a fixed build fee, or a monthly rate if you want us maintaining it in the background.

02

Turnkey products, ready to rebrand

Built once, configured for you. A kit usually costs less and lands sooner than the same thing built from scratch, and you can still change anything in it. We’ll quote both so you can compare.

Client reporting portalEach of your clients logs in and sees their own numbers, updated automatically. Where a client already runs Google Workspace, this can be a branded Sheet driven by Apps Script instead of a whole application, which is faster to launch and cheaper for you to run.
Lead scoring dashboardRanks a client’s inbound by how likely it is to close, with the reasoning shown so their sales team actually uses it.
Booking & payments siteScheduling, deposits, reminders and a customer portal. For service businesses your clients sell to.
Inventory & demand toolForecasts what to reorder and when, from a client’s sales history. Retail, hospitality, e-commerce.
Content analyticsPulls performance from the platforms your clients post on into one weekly view they can read without you explaining it.
Something elseIf you’ve sold it three times already, it’s worth turning into a product. Bring us the pattern and we’ll build the reusable version.
03

The part that usually kills these

Subscription plumbing.

Billing, plans, upgrades, failed payments, logins, password resets, per-client data separation. It’s unglamorous, it’s most of the work, and it’s where solo builds stall. We build all of it against providers you choose and hold the accounts for, so the money and the user records are yours from day one. We are not in the middle of them.

And who fixes it at 11pm.

If you take the maintenance retainer, we do, under your brand, with alerts pointed at us instead of you. We work inside your hosting and billing accounts as an invited user, which you can revoke in one click. If you don’t take the retainer, you get the repository and the runbook, and you can hand it to anyone.

04

How you’d pay for it

Two shapes, depending on whether you’re selling once or selling repeatedly.

Per buildFixed fee for one client project. You mark it up however you like. Suits you when each client wants something different.
Product licenseMonthly rate to run one of the kits under your brand for as many clients as you sign. Suits you when you’re selling the same thing repeatedly.
MaintenanceOptional on either. Monitoring, fixes and small changes, billed monthly and cancelable. Hosting is billed to you by your provider, not marked up by us.
05

What have you already sold?

Tell us what you’ve promised a client, or what you keep getting asked for. We’ll tell you what it takes to build and what it would cost you.